From idea to live in 14 days | Website in a Box by Vinegar Creative
Launch a beautiful, strategic website in just 14 days. See our day‑by‑day process - from discovery and wireframes to build, SEO, and go‑live.
Intro Speed shouldn’t mean sloppy. Our Website in a Box is designed to launch beautiful, strategic websites fast - without cutting corners. Here’s exactly how we take you from idea to live in just 14 days, combining handcrafted design with a proven process that keeps you involved at every step.
Day 1–2: Discovery and briefing
Goals and audience: We get clear on what the site needs to do - generate enquiries, sell products, take bookings, or support donations.
Brand foundations: Review your logo, tone of voice, colours, imagery, and any existing materials.
Competitive scan: Identify what your audience expects and how we’ll differentiate.
Scope and success: Confirm pages, features, timeline, and what success looks like (enquiries, bookings, sales). Deliverables: Project plan, site map, content checklist, and timeline.
Day 3–5: Wireframes and UX planning
Structure first: Low-fidelity wireframes for key pages (home, services/products, about, contact, and one specialty page).
Clear journeys: We map the paths to conversion - CTA placement, forms, booking flow, donation prompts, or checkout steps.
Accessibility first: Readable typography, colour contrast, and mobile-first layouts built into the plan.
Feedback loop: You review and we refine quickly.
Deliverables: A simple prototype to visualise flow.
Day 6–9: Design and build
On-brand visuals: We craft clean, human-centric design using your brand elements, or we refine them if needed.
Essential features: Forms, menus, galleries, e‑commerce basics, integrations (email marketing, payments), and security.
Performance: Fast-loading pages. Plugins checked and configured properly.
Deliverables: A staging site you can click through and review.
Day 10–12: Content, QA and polish
Content drop-in: We add your copy and imagery—or help shape it so it’s clear, concise, and conversion-focused.
Checks and testing: Cross‑browser, mobile, forms, checkout/booking, speed, accessibility, and broken links.
Finishing touches: Microcopy, error states, favicons, 404 page, and legally-required pages (privacy, cookies).
Deliverables: Near-final site on staging, QA log, and fixes applied.
Day 13: Basic SEO and analytics setup
SEO foundations: Page titles, meta descriptions, headings, alt text, internal links, and clean URL structure.
Local visibility: Google Business Profile guidance and schema basics where relevant.
Tracking: Google Analytics, Search Console, and conversion goals for enquiries, bookings, and sales.
Deliverables: SEO checklist completed and tracking live
Day 14: Launch
Go-live: We move from staging to the live server, configure SSL, and run a final smoke test.
Post-launch watch: We monitor the site, fix anything unexpected, and confirm that forms, payments data capture are working
What you get with Website in a Box
Beautiful, on-brand design that performs
Hosting, security, and backups managed
Monthly updates and enhancements
SEO foundations and analytics from day one
Friendly support
Ready to go from idea to live in 14 days?
Book a discovery call and we’ll map your best route to launch.